by Hunter Murray | 17 Nov 2022 | Guides
Most of the loyalty industry focus centres around consumer-focused programs (B2C). However, business-to-business (B2B) programs can also work to drive desirable behaviours from business customers; increased spend, repeat purchase, data capture, relationship...
by Federico Couret | 24 May 2022 | Loyalty Program Reviews
Written by Federico Couret and Scott Harrison A one-kilo burrito (plus churros) sounds like a lot, but it’s no match for two hungry loyalty consultants. Especially when these two loyalty (and culinary) connoisseurs are on a quest to uncover how the latest iteration of...
by Stacey Lyons | 3 Feb 2019 | Loyalty Program Reviews
Apple and Aetna have announced they’ve teamed up on a new app for the Apple Watch to help track and reward healthy behaviour. The Attain by AetnaTM app combines a user’s health history with their Apple Watch® activity to offer personalised goals, achievable actions...
